Toshiba Medical Systems Increases Revenue and Performance with Birst
Overview: Vital (a Toshiba Medical Systems company) is a leading provider of medical imaging and visualization software for clinicians. Given the intricacy of its product line, the sales pipeline and forecast are complex.
Problem: Vital tracks sales opportunities in Salesforce and manages orders using NetSuite. Because these applications don’t speak to each other, the organization lacked the ability to compare forecasted, actual, and targeted performance. Vital needed a BI solution that could easily combine and analyze data maintained in different applications to create a single source of truth.
Key Selection Criteria: After evaluating options from providers such as IBM, Microsoft, QlikView and SAP, Vital selected Birst, the only business intelligence and data analytics solution to deliver a complete cloud BI stack with data refinement, analytic data store, and advanced data visualization in one platform.
Birst Results: With the Birst BI and data analytics solution, Vital now has a comprehensive view of the entire customer lifecycle and opportunities to generate revenue. They’ve experienced a 50% reduction in BI-related employee costs, increased revenue due to better targeting and recommendations, and now have accurate measures of progress toward corporate imperatives.
Sr. Manager of Enterprise Applications, Vital