Birst Names Eric Delattre Managing Director Of France And Southern Europe

Paris, – 

Birst, an Infor company and a leader in Cloud Business Intelligence (BI) and Analytics for the Enterprise, today announced the appointment of Eric Delattre as Managing Director of France and Southern Europe.

The appointment will enable Birst to further develop its strategic activities in France and Southern Europe – and address the business needs of companies looking to leverage cloud analytics to reduce time-to-insight and make better business decisions.

Delattre holds a Master’s Degree in Business & Management from EUROMED (formerly École Supérieure de Commerce de Marseille / Toulon), and he has more than 20 years of experience in BI and business applications at leading companies.

Prior to joining Birst, Delattre was Sales Director, Analytics and Insights, at SAP, where he was responsible for predictive analytics and BI business activities. After starting his career at BusinessObjects, he also held positions at Cognos, then IBM.

“I am very pleased to join Birst and be part of a team of BI experts,” Delattre said. “Birst is a real asset for companies wishing to enrich their ERP systems, for example, with an advanced, cloud-based analytics platform that delivers high value-added capabilities across all industries.”

The Birst business intelligence platform connects the entire enterprise through a network of virtualized BI instances, on top of a shared, common analytical fabric. Birst spans ETL (extract, transform, and load), operational reports, dashboards, semantic understanding, visualization, smart discovery, and data blending to form a rich, simplified end-to-end BI suite in the cloud.

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About Birst, an Infor company
Birst is an advanced networked business analytics platform. Organizations can achieve a new level of trusted insight and decision making by connecting their data and people via a network of analytics services. Birst scales from individuals to the enterprise in a manner that is smart, connected, and scalable. Learn more at

About Infor
Infor builds business software for specific industries in the cloud. With 16,000 employees and more than 90,000 customers in over 170 countries, Infor software is designed for progress. To learn more, please visit

Media contacts:
Steve Bauer
Birst, an Infor company
(628) 444-5101
(650) 670-7135 (mobile)

Vincent Fournier
+33 (0) 6 80 34 24 00