Tag: revenue

Spinning Enterprise Data into Revenues with Analytics

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It was Rumpelstiltskin who had an amazing alchemic device – a spinning wheel – that turned straw into gold. Since then, many companies have attempted to replicate this type of magical transformation, with limited success. But, in all seriousness, business-savvy CIOs are now using enterprise analytics to monetize the vast stores of data generated every day through customer interactions and the businesses itself.

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CIOs: The Path to Influence is Paved with Revenue

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From any angle, last week’s Gartner Symposium/ITxpo in Orlando was crackling with excitement. Twitter was on fire as “masterminds” such as IBM’s Ginni Rometty and GE’s Jeff Immelt took the stage for keynotes in a cool interview format. But the keynote that resonated most with me was Gartner research VP Mary Mesaglio’s. She talked about how “CIOs should become trusted allies to move from a culture of control to one of influence.”

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