Tag: MarTech Advisor

Interview with Carl Tsukahara, CMO – Birst

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  1. Could you tell me a little about your background and how you came to be the CMO at Birst?

As the Chief Marketing Officer at Birst, I am responsible for all global marketing strategy and execution, including product marketing, corporate communications, lead development and go-to market strategies. I have worked in Silicon Valley for more than 25 years, and most recently, was Executive Vice President of Marketing and Products for Evolv, a category leader in delivering predictive analytics for customer service, sales and human capital performance. At Evolv, I drove explosive market awareness and product innovation, leading to the acquisition of Evolv by Cornerstone On Demand.

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