Category: Data Monetization

Will your data product sparkle more if you build it or buy it?

ā€œShould we build or buy?ā€ is perhaps the diamond of enterprise IT: a question with at least 57 facets, each unique to a particular organization. In the past, your company may have made build-or-buy decisions when weighing options for enterprise software suites or departmental applications. Today, as more and more organizations look to data monetization to tap new revenue streams ā€“ IDC predicts that by 2020, in over half of Global 2000 firms, revenue growth from information-based products and services will be twice the growth rate of the balance of the product/service portfolio ā€“ the question emerges anew: should you build or buy your data product?

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