Category: Corporate

Birst – A Culture of Excellence

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Lately, I’ve realized that many people have their own definitions of the word “culture,” and I’ve seen the effects that their interpretations can have on teams of people working together. If you’re not all on the same page as to what your culture is and what you want it to be, how can you possibly achieve happiness and excellence in the workplace?

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Interview with Carl Tsukahara, CMO – Birst

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  1. Could you tell me a little about your background and how you came to be the CMO at Birst?

As the Chief Marketing Officer at Birst, I am responsible for all global marketing strategy and execution, including product marketing, corporate communications, lead development and go-to market strategies. I have worked in Silicon Valley for more than 25 years, and most recently, was Executive Vice President of Marketing and Products for Evolv, a category leader in delivering predictive analytics for customer service, sales and human capital performance. At Evolv, I drove explosive market awareness and product innovation, leading to the acquisition of Evolv by Cornerstone On Demand.

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Birst CEO Named “Top 50 Midmarket IT Vendor Executive”

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At Birst we’re dedicated to building an accessible cloud-based BI tool that empowers everyone within an organization to make smarter decisions. And there’s no better endorsement of our dedication to serving customers of all sizes than being recognized by the channel community.

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Quiet in Europe – Far From It

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I am pleased to announce that Birst has extended its partnership with Amazon Web Services by launching a European-based public cloud offering hosted in Ireland. This means we are now able to offer businesses a choice of where their data is hosted, which is an advantage for our European customers.

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Celebrating All Things Birst

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Birst FORWARD 2014, our third annual user conference, wrapped up last week, and I was pleased to see so many familiar—and new—faces this year. With more than 250 in attendance, this was our largest and most successful user conference to date. Birst prides itself on being very much a customer-centric and partner-centric organization, and I could really feel the camaraderie among the Birst community over the course of the three days.

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