Category: Analytics

More than Data: It’s Networked BI that Enables a “Single Version of the Truth”

Data governance is a broad topic that people seem to agree is important, but still argue about the details. Specifically, it’s hard to find an IT professional or BI and Analytics user who doesn’t believe that good execution on data governance will yield the “single version of the truth” required to make confident, accurate business decisions.

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Analytics Success Starts With Value-Based Design

[This is the first in a series of blogs on the Birst Value-Based Design (VBD) process. This installment focuses on identifying the top metrics for any analytics deployment, and future blogs will cover other aspects of the VBD process.]

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GDPR Matters – the many ways of looking at data

Data is becoming so critical to all business processes today. Making use of the data that we create as part of marketing to customers should help us all do a better job. But this is not just “our” data.

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Making decisions with data – finding a practical role for Machine Learning

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Machine Learning has gone from a niche area of technology to being the savior of companies across multiple industries. Others see it as a technology that is overhyped and doesn’t deliver. Indeed, the Gartner Hype Cycle for Emerging Technologies has Machine Learning, or ML, at the Peak of Inflated Expectations. This is where technologies end up when there are huge amounts of attention and marketing exuberance on display but not necessarily the results to show adoption.

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